A new, happy, MailChimp email marketing customer testimonial! Alana was a true pleasure to work with as well.
I also love and admire what she does — the positivity and healing that she brings to people. Her message really resonates and I’m so glad she found me! We’ll be staying in touch :-)

A new, happy, MailChimp email marketing customer testimonialAlana was a true pleasure to work with as well.

I also love and admire what she does — the positivity and healing that she brings to people. Her message really resonates and I’m so glad she found me! We’ll be staying in touch :-)

Sending A Welcome Series Is The New Onboarding Differentiator

See on Scoop.it - Email Marketing Virtual Assistant
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Sending A Welcome Series Is The New Onboarding Differentiator - 04/23/2013
Denise Aday’s insight:

“The beginning of an email marketing relationship is the most important. Not only are subscribers more engaged and more likely to convert, but optimizing the experience of a subscriber’s first month or so on your list can extend the overall time they remain engaged with your brand via email.

The welcome email has been a key tool in getting that relationship off on the right foot.”


See on mediapost.com

Back online and grateful for Dropbox once again.

Catching up from 2 days without internet service…yikes!

Good lesson in a few more things to keep (at least copies of) offline. In this respect, Dropbox proved invaluable, once again. There’s a free version, but my very reasonably priced Pro account has paid for itself over and over, in client collaboration, family file sharing, online backup, anywhere online access, automatic syncing across devices, and reliable offline access.

If you haven’t tried Dropbox yet, you must. Please use my affiliate link (http://db.tt/uGC1zxPt) to check it out with a free download. It’s also listed with a descriptive blurb on my Cool Tools page.

Okay, back to the crazy inbox…

  1. Forcing consumers to register in order to receive emails.
  2. Asking for too much information, especially additional contact information.
  3. Making consumers accept content they don’t want to get the content they do want.

Get the full how-to details at More Fields, Fewer Subscribers at Email Marketing Rules: How to Wear a White Hat, Shoot Straight, and Win Hearts,  one of my new favorite blogs.

Written and curated by Denise Aday.